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I’m looking for a product that changes how we look at solving problems
I've been designing for a while now, and I'm looking for something that could make a real change. I don't want to just design a better experience, I want to be involved in every part of creating a solution. Of course, there are people who are qualified to handle different parts of a project, but I am looking for something I can be completely passionate about.
UX design is all about understanding the problem, and I want to feel the customers frustrations and the every founders passion.
Pay attention to what users do, not what they say.
Sometimes you need to take a risk, but as a specialist, we can hedge our bets. Exploring ideas is extremely important, but making sure you explore the right ideas is just as equally important. Working for a marketing firm early on in my career taught me to make fast decisions, rather than getting lost down a rabbit hole. While working in large companies, I learned that fully understand a problem will cost less down the road. Efficiency is key and it's something that I strive for.